Motivated by the idea of cheering for the underdog, Michael Tribble began a music production company in Cincinnati, Ohio in 2012 while sleeping on his sisters couch, Aims Entertainment was born. The objective, making the obscure, profitable.

After four years of managing musical acts, opening a successful recording studio, and organizing several live events, Aims reached a ceiling. In March 2016, after being advised by a few trusted friends, Tribble began looking out west for opportunity and in late summer 2016 Aims landed in Los Angeles, Ca.

Adopting the LA mindset that anything is possible, Tribble was inspired to broaden company the scope to include not only musicians but also new and exciting brands and industries. Not long after the name and the logo were re-imagined and Londry pushed into and ever expanding creative model. "the sphere represents infinity, endlessness, and being boundless. That's how I've come to feel about life and business...."

-Tribble